Makook Smart Living enters alliance with Prodea Systems

Makook Smart Living, a Dubai Internet City-based telecommunications, media and technology company, announced today its strategic partnership with Prodea Systems, a US-based technology innovator that has developed the first-of-its-kind technical platform to power a seamless connected life for consumers.

The agreement will enable Makook Smart Living to introduce an exciting new service, based on Prodea Systems’ powerful Residential Operating System (ROS). ROS is a managed service delivery platform that enables connectivity and services between people, data and devices in a fashion never before available. Through ROS, service providers around the globe are able to broaden their offerings by delivering enhanced services to homes and businesses.

The service in the UAE and wider MENA region will be known as Makook, and will deliver an integration of online media content such as blockbuster movies, combined with networking and remote control solutions such as energy efficiency, home automation and personal media libraries.

The Makook service will simplify and automate connectivity between people, their homes and their communities, personalising the way individuals experience entertainment, access their personal media content, and remotely control and access their living environments.

Makook Smart Living has negotiated an exclusive agreement to develop and deploy the ROS platform and services in 19 markets across the MENA region, and the company is currently engaged in a number of active discussions with the view to securing country and channel partnerships in the GCC.

To start, Makook is going to focus on entertainment, automation, security, and networked personal data storage, but has plans to introduce state-of-the-art applications such as energy efficiency, e-Education and e-Health.

Makook Smart Living intends to commercialise the Makook service in the UAE in the fourth quarter of 2014, before looking to penetrate further markets within the region thereafter. The service in the UAE will be offered directly to consumers online and later in sales kiosks. This will essentially serve as an example of a self-standing and fully-featured Makook offering that can be replicated, all or in part, in any other MENA market.