Etisalat Afghanistan reaches 24 per cent market share

Etisalat’s operation in Afghanistan has attracted almost three million customers across 27 provinces, equating to 24 per cent market share, stated CEO Saeed Al Hamili. Additionally, the company’s 2009 revenues are three times as much compared 2008.

“We have invested directly or indirectly US$300 million in Afghanistan and around 10,000 Afghans are supported by us and our distribution partners. We will continue to reach more areas of Afghanistan and introduce more voice and data services,” Al Hamili added.

Since launching in 2007, Etisalat’s network has reached approximately 90 per cent of Afghanistan, despite the security issues and geographical conditions.

In comparison, competitor Roshan says it is the leading service provider in the country with coverage in 230 major cities and towns, and more than 3.4 million active subscribers. Roshan entered the market in January 2003 and has since invested almost US$400 million in expanding and maintaining its network.