Nawras switches over to Ooredoo

The Nawras brand in Oman has transformed into Ooredoo this week, becoming the seventh market to take on the global brand of Ooredoo.

With the Ooredoo name present in Qatar, Algeria, Tunisia, Kuwait, the Maldives, Myanmar and now Oman, the company says customers have already seen significant benefits and changes to the customer experience accompanying the brand transformation. Ooredoo operates in heavily youth-oriented markets characterised by strong and rising demand for data services.

In Oman, a new post-paid promotion enables customers to use their local minutes when roaming overseas, while prepaid customers have received more international calls.

The company is also leveraging its global relationships with major device manufacturers to bring the latest technology to Oman, launching the iPhone 6 with a special post-paid bundle so that customers can receive the most out of the device.